HYBE IM is a Korean publishing company created in 2021 by the music and entertainment company HYBE Corporation, previously Big Hit Entertainment, as their branch into the video game industry. HYBE INTERACTIVE MEDIA (HYBE IM) is expanding the boundaries of HYBE’s entertainment spectrum by developing games and conducting publishing operations to interact with users worldwide. Through the combination of cutting-edge interactive media technology with music, artists, and entertainment elements, HYBE IM creates various contents and services that will open doors to new perspectives and experiences.