I enjoy the satire of how cartoonish the escalation is, and even more so how they hide it all from the player. There is an insane amount of content under the surface. Unfortunately it does get really boring and the gameplay loop just becomes grindy and not fun, especially in the mid game grind. You have to rely a lot on golden cookies the stock market to make meaningful progress which sounds fun on paper but it makes the idle part of the game a whole lot less idle